Alex Kosh of ADS Smart Home Ltd 21 Mar 2022
Control your home at the touch of a button and make life that little bit easier!
ADS have come a long way from their “office” in mum and dads’ front room. On the 10th March, they opened their brand-new smart home showroom which resembles an incredible modern-day house with all the latest technology. We caught up with company director Alex Kosh, to take us on an immersive experience through a smart home and hear about his journey from mum and dads to his Holywell Hill showroom.
In a nutshell, what do you do?
We design, supply and install Smart Home services for both domestic and commercial premises. So, this ranges from TV installations, home cinema, sound systems, automated lighting and blinds or a security system. Our aim is to make life easy, so when you visit our showroom, you will experience first-hand the incredible home technology we can provide for you. We will take you through every step and design a system that is perfect for you.
How long have you lived in St Albans?
I grew up in north London and used to visit St Albans as a kid, when I was 19 or 20, I said to myself that I wanted to live here one day. When we had our first child, we moved to St Albans which was 13 years ago, and we now have 3 kids.
What do you like about living here?
There is a real sense of community, and it is such a family friendly city, it’s also so convenient with London just 20 minutes away by train. There are great restaurants and shops and clubs for the kids plus there are great parks and countryside close by. I don’t need to leave as it’s all here!
What did you do before you started ADS?
I worked as an electrician on film and TV sets and travelled a lot but eventually I wanted to take control of my work/life balance. So, in 2007, recognising how fast technology was evolving, myself and brother David and friend Stevan – the “D” and “S” of ADS – set up the company. As systems advanced, we had a vision to set up a showroom so people could see, hear and feel the latest home technology – and hopefully fall in love with it!
It’s an amazing showroom, tell us more!
We bought the showroom 3 years ago and had to do so much to get it to where it is now. It has been ‘coming soon’ for a long time! The 10th of March was the official ribbon cutting day and we cannot wait to give people the opportunity to really experience the latest in smart home technology.
What can people expect when they visit?
We replicate a real home with living room, dining room, basement and garden so people can see all the tech they could have in their house. It’s about making life simple – using voice activation or at the touch of a button you can create different lighting or moods, switch appliances on and off as well as have peace of mind with home security. Visits to the showroom are by appointment and then we can arrange a home visit.
Who is your typical customer?
A real mix from homeowners to architects, interior designers, lighting designers and those in construction. We get involved with new builds, house renovations and can also retro fit.
What is popular right now?
I’d say home cinema as it’s a real WOW, very immersive and quite special. Our invisible speaker range is also a big seller; you can sit in a room and hear incredible sound, but you can’t see any speakers!
What makes you different to your competitors?
We are a family business; I work with my brother and my cousin and in the early days my dad used to answer the phone! We try and go the extra mile and our reviews reflect this. We always follow up to make sure our customers are happy. Our engineers are all staff and receive regular training. The showroom is also unique as we display so many services in one house.
What is the best thing about what you do?
Seeing happy reactions from our customers. Whole families smile, kids go crazy and say it’s amazing, and when customers write a glowing review you know you have achieved something.
Can technophobes live in a smart home?
Yes! We do the programming so it’s simple to use. Technophobes – bring them in!
What plans do you have for 2022?
We have loads planned including private film viewings for competition winners in our home cinema, hosting sport events on the outdoor TV, we will offer free meeting space so people can experience smart systems first-hand. We also have big plans for the shop window so keep an eye out for that! Also, if someone has an install by us and leave positive feedback, we will offer them up to 10% discount on the next install. We don’t want to stand still; we plan to keep changing and moving.
To find out more about ADS Smart Home Ltd call 0800 876 6258 or email firstname.lastname@example.org. Showroom is located at 22 Holywell Hill, St Albans, Herts, AL1 1BZ.