Why did you choose St Albans to open Eve & Adam?

St Albans is a great town and although I was not born here, I moved here in my early twenties and haven’t looked back. It’s great, there are so many independent shops as it gives the city real personality and makes the high street interesting and unique. St Albans has a great atmosphere, it’s an amazing place to live.

What is your role at Eve & Adam?

I am founder and company director, so I oversee the running of the business, including marketing, recruitment and purchasing. However, you’ll also find me in the clinic doing treatments and therapies as I really enjoy seeing clients. I have known many of them for years.

What are the secrets to your success?

Our team are all senior therapists with at least five years’ experience – in fact, between us we have over 70 years’ experience! Everyone knows exactly what they are doing, and we get many customer recommendations. I am a big believer in staying up to date with products and procedures, so the therapists benefit from regular training to maintain high standards. I attend tradeshows and am always looking for new ideas so I can keep the business moving forward in the world of skincare.

Tell us more about your location on Catherine Street

There is a great little community on Catherine Street. There are cafes, restaurants, a charity book shop and lots of independents which offer a diverse shopping experience. We all know each other well and many of our neighbours have been here just as long, or longer than us.

Christmas is coming, do you have any gift ideas?

Yes! We offer gift cards from £30 upwards which you can purchase online, on the website or in the clinic. When it comes to make-up gifts, one of my favourites brands is Jane Iredale The Skincare Makeup® as all products are clean, natural and vegan. We have loads of stocking filler ideas such as Flexiskin skin tools, nourishing lip balms by Albus & Flora plus great products to rejuvenate tired feet.